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Overview

Founded in 1995, Federal Marketing Associates, Inc. (FMA) serves a diverse client base that includes government, Fortune 500, and emerging technology firms.

Industry and government organizations both large and small turn to FMA to develop and implement successful marketing, business development, and promotional solutions for high-tech products and services in government markets.

We work with our clients to maximize their return on investment as we foster profitable long-term relationships through an atmosphere of integrity, enthusiasm, and professionalism.

We're proud that much of our business is repeat or referral based, and we measure our success by our satisfied clients.

 

Methodology

At FMA, we believe that success can be planned.

Our methodology builds marketing and sales programs from strategies that are based solidly on our clients' corporate vision, mission, and objectives. Integrating sales and marketing programs aids our clients in enhancing their productivity, sales volumes, and customer satisfaction.

Our tools are both effective and easy to understand. Whether you are planning a sales or marketing program, or implementing a communications strategy, FMA can put those tools to work for you today.

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Susan Milich, FMA Founder

Susan Milich, President and Founder of FMA, is a recognized leader in the government-technology industry for providing clients with innovative and successful business development, management, and marketing communications services.

A 26-year veteran of the computer industry, Susan learned her trade developing go-to-market strategies and implementations as an employee of Planning Research Corporation, Intelligent Electronics/ Entré Computer Centers, Inc. and Government Technology Services, Inc. (GTSI).

Her many accomplishments include developing successful sales and marketing programs for a wide variety of computing technologies in mini-computing, workstation and microcomputer environments.

Susan frequently shares her knowledge at guest-speaking engagements for academic, business and professional organizations. Previous speaking engagements she has enjoyed include: the Business Schools at Johns Hopkins University and George Washington University, Federal Computer Week Marketing Summit, Computer Reseller News' Technology Business Conference and local chapters of Business and Professional Women. She has served on the Board of Directors of the Association for Federal Information Resource Management (AFFIRM) and Executive Committee of the Industry Advisory Council (IAC).

Susan holds a Bachelor of Arts degree from The College of William and Mary in Virginia. A strong believer in the power of education and giving back to the community, she enjoys serving as a mentor to young professionals and has personally sponsored more than fifteen quality internship for area college students since 1995.

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FMA Partners

FMA's commitment to its clients has led to partnerships with several leading service providers and research services.

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Awards and Recognitions

FMA is the proud recipient of the following awards:

FMA is also recognized for its affiliations with industry and professional associations that benefit our staff and our clients as well.

Susan Milich, President of FMA, has had board representation in the Association for Federal Information Resource Management (AFFIRM), and the Industry Advisory Council (IAC), each of which are councils in the Federation of Government Information Processing Councils (FGIPC).

Recognitions
Editor of the AFFIRMATION newsletter, 1996-1999
Interim appointment to IAC Board - Secretary, 1999
Appointment to IAC ELC Planning Committee, 1999
Election to IAC Board - Secretary, 2000-2002
AFFIRM Board (volunteer), 1996-2000

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FMA's Standards

A Personal Note from The President

To My Valued Clients and Associates,

Thank you for your interest and loyalties to FMA and to me. I founded FMA in 1995 to create a work environment based on the values of effective communication, ethics, trustworthiness, integrity, and credibility. Today, I remain committed to these values and am proud to share them with you.

Effective communication and networking skills are essential to achieving business success. Listening to you, understanding your needs, and providing you with useful feedback and effective strategies are my commitment to you.

At FMA, we are active in industry associations, and we contribute regularly to trade press and industry forums. These activities keep us current and networked so that we can continue to meet your needs. Through FMA you have access to a highly responsive and productive network of industry partners and government customers.

My commitment to providing you with value is evident in the quality performance in our work, performance that is enhanced by the quality assurance training (primarily through Philip Crosby organizations) and time management training and tools (from Franklin Covey) provided for FMA personnel. In addition, our practiced work processes insure the highest level of quality control throughout every assignment.

As always, we continue to welcome back our "repeat" clientele while extending open arms to our much appreciated referral customers and new business. We're looking forward to working with you on your next project.

Warmest regards,

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Susan E. Milich
President and Founder
Federal Marketing Associates, Inc.

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